ABOUT LEO
Leo, an experienced photographer, and creator, embarked on his creative journey at Valencia College, where he pursued a major in Graphic Design and a minor in Graphic Design Technologies. With a passion for visual artistry, Leo commenced his professional career 18 years ago as a retouch artist and digital artwork troubleshooter at Universal Color Lab, a division of Berry & Homer, Inc. Over time, he excelled in his role and eventually ascended to the esteemed position of Director of Creative Services.
Experience
Seeking new horizons to broaden his expertise, Leo transitioned to the 5th largest Sir Speedy Printing franchise in the world, assuming the role of Senior Graphics Production Director. Renowned for his unconventional style and penchant for captivating aesthetics, Leo collaborated closely with numerous companies, aiding them in the development and execution of marketing and strategic campaigns for exhibitions, events, and internal corporate communications. Among his notable clients were esteemed organizations such as BET Networks, Hanley-Wood LLC, Hitachi Telecommunications USA, The Navy League of the United States, Clarion Exhibitions, Caseware Software, the U.S. Department of Commerce, the U.S. Department of Defense U.S. Homeland Security, Interpol, and Bausch & Lomb.
SKAPA
it's a verb
"Skapa" is a Swedish word that translates to "create" in English. It encapsulates the act of bringing something new into existence through imagination, ingenuity, and artistic expression. "Skapa" embodies the process of generating, shaping, and manifesting ideas into tangible forms, whether it be through art, design, music, writing, or any other creative endeavor. It encompasses the transformative power of human creativity, inspiring innovation, and enabling individuals to leave their unique mark on the world.
"Skapa" is a profound Swedish word that resonates deeply with my purpose, my WHY! While many people search for their purpose in life, this word encapsulates mine. "Skapa" is an intriguing verb with multiple dimensions, each of which fulfills my WHY. It signifies the act of bringing something into being, generating ideas and possibilities. It embodies the power to create, shaping and giving existence to innovative concepts. Moreover, it signifies the act of developing, giving form, and building according to a plan or process.